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Press Kit and Rate Sheet

Elevate Your Destination's Story: Work with me!

Kick ass mountain biker

Meet Susan, a travel journalist with nearly 20 years of professional experience. Her writings have appeared in both print and digital media and cover a broad range of topics. A member of the North American Travel Journalist Association (NATJA) she’s been captivating audiences with stories that transport readers to unique locales since 2012.

Susan’s expertise goes beyond travel writing. With a master’s degree in public relations, she brings a unique perspective to her work. She stays current with industry trends as a member of the Greater Atlantic City Public Relations Council, ensuring she delivers exceptional results for her partners.

Her passion for travel and adventure has taken her to 22 countries on five continents, as well as having explored 33 states, the District of Columbia, Puerto Rico, and the US Virgin Islands. An OG GenXer, Susan’s favorite way to explore a new city is by bike or on foot without a specific destination in mind.

An avid outdoor adventurer, Susan is a member of the International Mountain Biking Association (IMBA) and the Jersey Off Road Bicycling Association (JORBA). She frequently travels with her mountain bike, exploring new terrains and connecting with local cycling communities.

Her love for horticulture is evident in her garden, where she tends to beautiful floral and vegetable beds. As a member of the American Horticultural Society, Susan enjoys visiting gardens of all kinds, adding to her already impressive portfolio of travel-related pieces.

Susan’s adventurous spirit, diverse interests and impressive skills make her the perfect candidate to bring your destination to life.

Ready to bring your destination to life and gain access to a loyal Gen X audience? Contact us today to collaborate with a writer who embodies the spirit of adventure and discovery.

Unlock the Power of Generation X

Welcome to GenXTraveler, the premier travel site dedicated to the vibrant and adventurous people in midlife. Our platform caters to the often overlooked Generation X, a demographic that outnumbers both Baby Boomers and Millennials and holds significant purchasing power.

Why Partner with GenXTraveler?

Engage a High-Purchasing Power Audience: Generation X travelers are active explorers who value unique experiences over luxury accommodations. They seek adventure, exploration, and relaxation, preferring trips longer than one week but also enjoying shorter getaways.

Diverse Travel Interests: Our readers enjoy visiting historical sites and monuments, exploring museums and galleries, and indulging in culinary experiences, winery tours, and tastings. They prefer small to mid-size cities and enjoy cruising, ensuring a broad array of destinations and activities that resonate with them.

Quality Over Quantity: While our audience budgets for travel, they prioritize experiences over high-end hotels, offering a balance between cost-conscious and quality travel experiences.

Travel Preferences: Overwhelmingly, our readers prefer hotel stays. They travel with their spouse or significant other, friends, and relatives, making them ideal for multi-faceted travel campaigns.

What We Offer

Susan 3 at Burnside Farms (1)-2

Authentic Storytelling: At GenXTraveler, we deliver compelling narratives that inspire our audience to explore new destinations and experiences. Our content is tailored to resonate with Gen X’s love for adventure and discovery.

Targeted Marketing Opportunities: Collaborate with us to reach a dedicated and engaged audience. Our readers trust our recommendations, making GenXTraveler an ideal partner for those seeking to connect with this influential demographic.

Proven Expertise: With nearly 20 years of professional experience in travel journalism and a background in Public Relations, we offer unparalleled insights and authentic content that drives engagement and conversions.

Partner With Me

Partner with GenXTraveler to tap into a market that values authentic experiences and has the means to pursue them. Contact us today to explore how we can help elevate your brand and reach a dynamic and adventurous audience.

Download a PDF of my Media Kit and Rate Sheet

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